Industry Press / 11.19.20
Moshtix is Off and Racing as it Announces Multiple Turf Club Partnerships
Moshtix, Australasia’s leading General Admission ticketing company, has today announced a series of new partnerships with a number of leading Australian and New Zealand racing clubs.
Already the exclusive ticket partner for the Australian Turf Club – which runs Australia’s richest race, the Everest – Moshtix today announced long term deals with Brisbane Racing Club, Sunshine Coast Turf Club, Country Racing South Australia (including 14 of the organisation’s regional racing clubs) and additionally Canterbury Jockey Club which held a sold-out final race day for the New Zealand Cup Week 2020 on Saturday.
Harley Evans, Moshtix Managing Director, said of the news; “Today’s announcement represents a significant step forward for these Clubs in their ambition to deliver an outstanding entertainment experience to a wider audience through a modern, fan-friendly, digital-first approach with Moshtix.”
A key tenet of the Clubs’ requirements was to not only reach new audiences and drive sales prior to race days, but to allow the Clubs to operate safely and within COVID-Safe guidelines.
Tony Partridge, Brisbane Racing Club CEO, said of the clubs’ decision to partner with Moshtix; “Ticketing plays a crucial part in our digital strategy. In Moshtix, we have a partner not only with a track record of growing racing events, but who also helps accelerate the use of mobile ticketing, allowing us to engage with every attendee, offering them convenience and important event information, unlike traditional tickets.”
Chris Biggs, Country Racing SA CEO, said; “Our industry body undertook a review of our ticketing with a view to making buying tickets for our regional clubs easier for both traditional race goers and casual punters. Moshtix understands the complexities of racing clubs and gave us a solution that will ultimately benefit not only the general public, but also our members, corporate customers and horse owners. It’s a massive step forward for our organisation and the racing community.”
After completing a successful New Zealand Cup Week 2020 in Canterbury this weekend Gareth Murfitt, Business Services Manager at Riccarton Park said: “The level of professional service and knowledge that the entire Moshtix team delivered to us over the event was invaluable and we finish the Cup feeling confident that we have the right ticketing partner in Moshtix, and look forward to working with them for years to come.”
For more information, please contact:
Annie Callaghan | Head of Marketing | Moshtix
E annie.callaghan@moshtix.com
About Moshtix
Moshtix sells live experiences to Australasia’s best music, sport, exhibitions and entertainment events. Founded in 2003, Moshtix stands for the fan, being first to market with e-ticketing in 2003 and introducing Australia’s first authorised ticket re-sale platform in conjunction with the iconic Splendour in The Grass back in 2010. With more than 1.3 million active event goers in its database, Moshtix continues to feed the appetite for live entertainment, and remove the barriers between the artist and the fan to “make live easy”.
In 2019, Moshtix became a Ticketmaster company, part of Live Nation Entertainment (NYSE: LYV) - the world's leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship.
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