BOSTON (June 25, 2025) — True Tickets, an industry-leading digital ticket delivery service for arts and cultural venues, proudly announces its new partnership with Celebrity Series of Boston, a non-profit performing arts presenter who believes in the power of the arts to enrich life experiences, transform lives, and build better communities. Their acclaimed programming spans nearly 100 performances and public events each season, including a subscription series across multiple genres and venues, as well as free Arts For All! and Neighborhood Arts concerts across Greater Boston. By integrating dynamic QR Codes, mobile wallet ticket delivery, passwordless login, and venue-controlled sharing via True Tickets, Celebrity Series is taking a bold step into audience-first, ethical ticketing.
Aligned closely with Celebrity Series’ mission of inclusion, this partnership bridges technology and purpose to improve audience insights, increase repeat attendance at performances, and strengthen donation streams—all while safeguarding affordable ticket pricing and preventing unauthorized resales.
True Tickets offers Celebrity Series the ability to precisely govern ticket sharing per performance, price type, or buyer status—ensuring programs like Take Your Seat and ArtsCard Boston reach their intended audiences securely. Every dynamic QR entry scan reinforces transparency, control, and integrity.
"As an organization committed to expanding access to the performing arts, it’s essential that our technology supports that mission,” said Courtney Burke, Chief Marketing Officer, Celebrity Series of Boston. “True Tickets provides control and transparency, ensuring our performances and public events serve the people they’re meant for and welcome new patrons into the fold in a secure and seamless way."
“Revealing your shadow audience is the first step to cultivating lasting connections,” said Ken Lesnik, Head of Business Development, True Tickets. “With Celebrity Series’ purpose-led ticketing, our tools become enablers—helping to preserve mission-driven programming and broaden impact through ethical ticket delivery.”
Starting the 2025/26 season, attendees at venues across Boston, Cambridge, and Groton will experience seamless mobile-wallet delivery, secure dynamic QR entry, and event reminders, as Celebrity Series nurtures a more diverse, connected arts community.
# # #
About True Tickets
True Tickets is a secure, contactless digital ticketing service that empowers venues to regain control of their ticketing process and build direct relationships with their audiences. Available to Tessitura Network members, True Tickets offers a seamless business-to-business solution integrated with primary ticketing systems, helping venues create extraordinary live experiences. For more information, visit True-Tickets.com or follow True Tickets on Twitter or LinkedIn.
About Celebrity Series of Boston
Celebrity Series of Boston was founded in 1938 by pianist and impresario Aaron Richmond. Celebrity Series has been bringing the very best performers—from orchestras and chamber ensembles, vocal and piano music, to dance companies, jazz, and more—to Boston’s major concert halls for 87 years. The Celebrity Series of Boston believes in the power of excellence and innovation in the performing arts to enrich life experiences, transform lives, and build better communities. Through its education initiatives, the Celebrity Series seeks to build a community of Greater Boston where the performing arts are a valued, lifelong, shared experience—on stages, on streets, in neighborhoods—everywhere. celebrityseries.org
Media inquiries:
True Tickets
Crystal Henderson, crystal@thepresshouse.com
Celebrity Series of Boston
Stephanie Janes, sj@celebrityseries.org