IRVINE, Ca (February 19, 2025) -- The Warner Theatre in Torrington, CT has announced a new agreement with Paciolan, an industry-leading provider of ticketing, fundraising, and marketing technology solutions for live entertainment venues. The partnership with Paciolan will enhance the patron experience through a single integrated platform that provides mobile ticketing, fundraising, and integrated email marketing solutions.
The new Paciolan partnership includes various tools for purchasing and managing tickets through a mobile-centric platform where patrons will experience the convenience of buying mobile tickets, receiving them via text message, and accessing the venue with their phones. Additionally, patrons and subscribers unable to attend events can transfer or exchange tickets using mobile account management tools, facilitating the sharing of unused tickets.
"The Warner Theatre is thrilled to partner with Paciolan to provide a seamless ticketing experience for our patrons, donors, and friends. This is an exponential improvement over our previous system and ensures that patrons have a smooth and easy way to secure tickets to all of the exciting events coming to The Warner." - Stephanie Fried, Co-Executive Director of Warner Theatre
Patrons and donors will also benefit from an integrated ticketing and fundraising platform powered by Paciolan, which allows them to purchase tickets and make donations online simultaneously. This solution gives The Warner Theatre a comprehensive view of their patrons, enabling personalized interactions during every conversation.
The Warner Theatre will also use Paciolan's email marketing solution, providing patrons with tailored alerts of upcoming events and special offers based on their interests and affinities shown via past purchases and attendance history.
"We are excited to partner with the Warner Theatre to deliver enhanced technology and elevate the patron experience. Each patron touchpoint from marketing and communications to mobile ticketing and fundraising activities now flows through a single platform to provide a 360-degree view of each patron. Armed with these insights, the Warner Theatre can create unique programs for their patrons." - Deana Barnes, President of Paciolan
The Warner Theatre’s partnership with Paciolan is an extension of its relationship with The Bushnell Performing Arts Center. This partnership will provide the Warner Theatre with additional regional support and offer a centralized infrastructure along with resources and best practice sharing.
The Warner Theatre will benefit from Paciolan's signature service and support, with their staff paired with highly experienced client partners, e-commerce operations specialists and email marketing specialists. These specialists will assist with strategic planning, share best practices, and consult on all Paciolan tools. With Paciolan's centralized support and built-in fraud monitoring and protection services, The Warner Theatre will ensure a secure system helping to mitigate the risk of fraudulent activities.