Technology / 05.05.22
The Shubert Organization and Stellar Join Forces on Digital Live Entertainment
Playbill (5/4/22), Gans, Andrew
The Shubert Organization and livestream service provider Stellar are teaming up to make live theater more accessible internationally. Shubert had already been offering Stellar content through Telecharge, and the partnership means that in-person entertainment from Broadway and beyond will continue to be streamed live around the world. Stellar and their organizers will also now have access to Shubert resources including marketing, venue rentals and more. “The Shuberts have been a leader in theatre for a century. They're taking digital live theatre seriously because they want to extend that leadership for another century,” says Stellar CEO Jim McCarthy. “We're very happy to get the chance to combine our expertise in this new medium with their ability to bring great theatre to the world.”
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