The London Coliseum is the largest theatre in London, England, and has been home to English National Opera (ENO) since 1968. The London Coliseum is also a receiving house, hosting publicly funded organisations including English National Ballet who present a regular Christmas season, and commercial hires by West End producers. Productions at the Coliseum have included ‘Spirited Away’, ‘Hairspray’, and ‘We Will Rock You’, alongside this year’s production of the Broadway musical ‘The Great Gatsby’.
Following a rigorous tender process involving all key internal stakeholders, the London Coliseum has chosen Spektrix as its new partner for ticketing, marketing, fundraising, and CRM. Spektrix is the market leader in the UK and Ireland, with existing clients including the Barbican Centre in London and Opera North in Leeds.
With Spektrix, every department at the London Coliseum will benefit from modern, futureproof technology with the flexibility to help them develop and grow. As the London Coliseum builds its role as a home in the West End for opera, ballet, and music theatre, Spektrix provides the crucial ability to manage high-demand onsales at speed, whilst maintaining great customer service. Dedicated tools for fundraising and memberships built into the Spektrix system will help to nurture existing supporters and grow a new, loyal base of audiences and donors.
Alongside these software improvements, the decision was driven by the knowledge that Spektrix has supported many organisations to thrive, building a strong reputation for service and support. As a purpose-driven business with a mission to support a thriving cultural sector, Spektrix is committed to working with each of its clients to enable their long-term success.
Jenny Mollica, CEO of the London Coliseum and English National Opera, said:
“I am delighted that Spektrix will be partnering with us to provide a new, integrated solution that will combine the key features of ticketing, marketing, and fundraising around a central database. We are confident that the fully integrated Spektrix system will help all our departments to work even more collaboratively, efficiently and effectively – ultimately providing our audiences with a smooth experience in their booking journey with us.”
Michael Nabarro (he/him) CEO and co-founder of Spektrix, said:
“We’re delighted to welcome London Coliseum as the newest member of the Spektrix community. Spektrix has always worked in service to the cultural sector, centring users’ needs in our mission and practice, and I’m particularly delighted to see that reflected as a deciding factor in this new partnership. I look forward to supporting both teams as they adapt to new ways of working over the years ahead.”
The London Coliseum is the largest theatre in London with 2,359 seats. Built in 1904 by legendary theatre architect Frank Matcham, the glorious Edwardian architecture and interiors were magnificently restored in 2004. The theatre has been home to the English National Opera since 1968, and hosts some of the best entertainment the capital has to offer.
www.londoncoliseum.org
Spektrix provides powerful, purpose-built software for ticketing, marketing, fundraising, and customer relationship management to 750+ theatres and cultural organisations across the UK, Ireland, US, and Canada. Led by CEO co-founder Michael Nabarro, Spektrix has a mission of working in partnership with the arts, culture, and entertainment sector, helping teams to expand audiences, deepen patron relationships, and grow organisational health. Spektrix is the first and only unified arts CRM and ticketing provider to be certified as a B Corporation, demonstrating its commitment to using business as a force for good to benefit live entertainment organisations, audiences, and communities.