Variety (03/25/25) Spangler, Todd
Napster has been acquired by immersive technology company Infinite Reality for $207 million. Infinite Reality's plan moving forward will be to expand the digital music streamer away from much bigger rivals like Apple, Spotify and YouTube towards a more "social music platform that prioritizes active fan engagement over passive listening." Infinite Reality's ideas for Napster range from creating branded, 3D virtual spaces for virtual concerts, social listening parties and other community-based experiences to selling digital content and event tickets.
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