The Guardian (U.K.) (02/22/24) Horton, Adrian
Live Nation posted its biggest year ever in 2023 in terms of both attendance and ticket sales. The entertainment giant that owns Ticketmaster notes that concert attendance was up by 20% versus the previous year, with over 145 million fans attending more than 50,000 events. Ticketmaster sold around 620 million tickets, a 13% year-over-year increase. The year saw historic national and international tours from such mega-artists as Taylor Swift and Beyoncé. In turn, the increase in shows and attendance translated into double-digit gains in ancillary sales for arenas, amphitheaters, and other venue types, according to the company.
Read the full story from The Guardian.