VenuesNow (03/15/23)
Elevate Sports Ventures recently announced the expansion of its expanded Elevate Creative unit into a “full service creative” division with the acquisition of the Slate Shepherd studio. Slate Shepherd will be integrated with Elevate's design branch Infinite Scale, and studio owner Drew Bryant will become Elevate Creative's chief creative officer. Company officials said Bryant's skill with brand amplification, plus Elevate's data and analytics capabilities, will serve clients well in terms of “return on investment, increased brand loyalty, partnership amplification, purposeful differentiation and intentional fan experiences.” Elevate Creative has delivered brand integration services to hundreds of professional and collegiate sports venues, including training and performance facilities, premium hospitality areas and hall of fame and alumni museums. Integrations often span across campuses and into the greater community, and also include name, image and likeness and talent recruitment centers, entertainment and performance venues, racetracks and other facilities. “Our mission is to deliver exceptional and memorable experiences to sports fans through innovative design and our unique blend of science and art,” Bryant said, adding that the new unit “will absolutely change the industry.” Elevate Sports Ventures President Chip Bowers said the agency's designs, based on “fan-driven data and our experience identifying revenue driving solutions and brand strategies ... will change the way our clients consider design in their venues, at retail, with partnership activations and across their campuses.”
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