Leadership / 04.13.22
Coldplay Explains How Their Tour Will Be More Environmentally Sustainable, Doesn't Mind Backlash
Nature World News (04/06/2022) Mozter, Paw
Coldplay is implementing a 12-point strategy to reduce its carbon impact, two years after they vowed not to tour unless they could do so in a more environmentally sustainable manner. The band's next tour, for their album "Music of the Spheres," will be partly powered by a dance floor that generates electricity as fans jump, as well as pedal power at venues. Singer Chris Martin called this "kinetic flooring," and he acknowledged that some of the band's actions, such as still flying on private aircraft, would draw backlash. "I don't mind any reaction at all," he said. "And those who criticize us for doing things like that ... are correct, so they don't have any objections to it. We could stay at home, which could be preferable. However, we want to explore and meet people, therefore aim to do it in the most environmentally friendly manner possible."
Read the full story from Nature World News.
Tags: Music , News , Sustainability