Pollstar (05/09/25)
Coca-Cola Arena Dubai is concluding its debut ABA League season with a successful run for Dubai Basketball, the city’s first professional basketball franchise and the arena’s official anchor tenant. Throughout the nine-month season, Coca-Cola Arena welcomed more than 61,000 fans, including 5,700 international visitors — further proof of Dubai’s ongoing ascension as a hub for global sports tourism. Looking ahead, the partnership with Coca-Cola has fueled the team's ambition to eventually join the EuroLeague, one of the highest levels of European basketball. This ABA League season brought several top European teams, from Partizan to Crvena Zvezda, to Dubai.
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