Columbus Association for the Performing Arts has introduced booking protection across its ticketing journey, giving patrons greater confidence when planning visits to its historic theatres and live performances across Columbus, Ohio.
As one of the leading arts presenters in the country, CAPA owns and operates several landmark venues including the Ohio Theatre, Palace Theatre, Southern Theatre, and Lincoln Theatre. Through its diverse programme of Broadway productions, concerts, comedy, film, and community events, CAPA welcomes hundreds of thousands of visitors each year and plays a central role in the cultural life of the city.
Using Tessitura as its ticketing system, CAPA has implemented a customised integration delivered by Secure My Booking. The solution integrates seamlessly within the purchase process, providing audiences with added reassurance while maintaining a smooth and intuitive checkout experience.
Rhea Shaffer, Director of Ticketing at CAPA, shared: “CAPA is delighted to be partnering with Secure My Booking! The setup and implementation were smooth and has already become seamless through our payment process. The team has been great, and we cannot wait to see where this partnership will go. We look forward to being able to provide our patrons with peace of mind when selecting performances and experiences to attend.”
Peter I’anson, Chief Operating Officer at Secure My Booking, said: “CAPA is widely recognised for its leadership in presenting and preserving performing arts venues of historic significance. Their decision to implement Secure My Booking reflects a clear commitment to enhancing the patron experience while supporting sustainable revenue generation. We are proud to work alongside an organisation that places audience confidence and service quality at the heart of its operations.”
The introduction of booking protection provides patrons with a clear and accessible process should they be unable to attend due to unforeseen circumstances, reinforcing CAPA’s focus on customer service and long term audience relationships.
Secure My Booking continues to build strong momentum across the Tessitura community, supporting more than 40 organisations just over a year after completing its integration. The company works with leading performing arts venues and cultural institutions across North America and Europe, reflecting sustained demand for solutions that balance customer reassurance with operational efficiency.
With more than 10,000 customer reviews across Trustpilot and Google and an average rating of 4.8 stars, audiences consistently highlight how quick and straightforward the process is.
CAPA welcomes audiences from across the region and beyond each year, and this enhancement ensures patrons receive the same high standard of service that defines the organisation both inside its theatres and throughout the booking journey.
For more information please contact partners@securemybooking.com or visit www.securemybooking.com.